Service Accommodation Location

Category : Serviced Accommodation

Investing in a holiday let can be an exciting venture, offering both the potential for personal use and a lucrative source of income. However, choosing the right location is paramount to the success of your investment. 

In this comprehensive guide, we'll delve deeper into key questions to consider, explore different guest types to cater to, and highlight an extensive list of the best areas in the UK for holiday let investments.

Key Questions to Consider When Buying a Holiday Let:

Before diving into the specifics of location and property types, it's essential to ask yourself some key questions to guide your decision-making process:

Will you use it, and if so, how often?

    • Understanding your usage preferences will help determine whether you prioritize personal enjoyment over maximum rental income.
    • Consider how frequently you'll visit the property and whether it aligns with your lifestyle and travel plans.

Is this for retirement or an active investment you want cash flow from?

    • Clarifying your investment goals will influence factors such as property management strategy and desired returns.
    • Retirement-focused investments may prioritize long-term appreciation and personal enjoyment, while active investments may prioritize immediate cash flow.

Will you self-manage it or use a manager?

    • Deciding whether to handle property management yourself or hire a professional can impact your level of involvement and potential stress.
    • Consider your availability, skills, and willingness to oversee day-to-day operations, including guest communications, maintenance, and marketing.

Does it need to be near you?

    • Proximity to your primary residence may affect your ability to oversee the property and handle maintenance issues promptly.
    • Evaluate whether you prefer a holiday let within driving distance for easy access or if you're comfortable managing it remotely.

Are you comfortable with seasonality?

    • Understanding the seasonal nature of holiday let rentals is crucial, especially if your property is located in a tourist destination where demand fluctuates throughout the year.
    • Consider whether you're prepared for the potential income variability and whether you have strategies in place to mitigate seasonal dips.

Look for properties in historic city centers or picturesque neighborhoods, offering charm, convenience, and proximity to attractions and transportation links.

Catering to Different Guest Types:

To maximize your holiday let's appeal and rental potential, it's essential to consider the needs and preferences of various guest demographics. Here's a more detailed breakdown of different guest types and the types of properties that cater to them:

Leisure (Couples):

    • Ideal properties include apartments situated in seaside, city, or tourist locations.
    • Seasonality may be more pronounced, with higher demand during peak travel seasons such as summer holidays and weekends.
    • Consider amenities that appeal to couples, such as romantic settings, proximity to attractions, and luxury features like hot tubs or balconies with views.


    • Properties with multiple bedrooms (larger houses) and twin rooms are preferred to accommodate groups or colleagues travelling together.
    • Locations near cities or industrial areas are desirable, with amenities such as parking being essential for guests with vehicles or equipment.
    • Demand may be less seasonal compared to leisure travellers, with consistent bookings throughout the year, particularly on weekdays.


    • Houses located near family-friendly attractions such as theme parks, beaches, or countryside destinations are ideal for accommodating families.
    • Properties with ample space and amenities like gardens or play areas are attractive to this demographic, providing entertainment options for children.
    • Consider safety features such as stair gates, high chairs, and baby cots to cater to families with young children and make their stay more comfortable.

Best Areas for Holiday Let Investments

Now, let's explore some of the best areas in the UK for holiday let investments, considering a variety of factors such as tourism appeal, demand from different guest types, and potential for year-round occupancy:


    • Offers a blend of urban amenities and proximity to coastal attractions, making it appealing to both leisure and family travelers.
    • The city's vibrant cultural scene and historic landmarks attract visitors year-round, with peak seasons during holidays and events.
    • Consider properties in popular neighbourhoods like Clifton or Harbourside, offering convenient access to attractions, restaurants, and transportation hubs.


    • Boasts a vibrant city atmosphere and easy access to nearby countryside and attractions, catering to a diverse range of guests.
    • The city's thriving business district attracts corporate travellers and contractors, ensuring a steady demand for short-term rentals throughout the year.
    • Look for properties in sought-after areas like the city centre, Headingley, or Chapel Allerton, offering proximity to amenities and public transportation options.


    • Close proximity to Gatwick Airport makes it attractive to travelers needing short-term accommodations, including leisure, business, and transit passengers.
    • The town's strategic location between London and the South Coast ensures a steady stream of visitors, with demand for overnight stays and extended layovers.
    • Consider properties near the airport or in central locations like Three Bridges or Maidenbower, offering convenience and accessibility for guests.


    • A hub for business, culture, and entertainment, catering to a diverse range of guests, including leisure travellers, families, and corporate visitors.
    • The city's dynamic events calendar, including concerts, festivals, and sporting events, drives demand for short-term rentals, especially during peak seasons.
    • Look for properties in popular neighbourhoods like the Northern Quarter, Deansgate, or Castlefield, offering proximity to attractions, dining, and nightlife options.


    • Offers coastal charm and access to popular tourist destinations such as Dartmoor National Park and the South West Coast Path.
    • The city's maritime heritage and historic landmarks attract leisure travellers seeking a seaside getaway, with peak seasons during summer months and school
    • holidays.
    • Consider properties along the waterfront or in scenic areas like the Barbican or Hoe, offering stunning views and proximity to attractions and outdoor activities.

Tourist Locations

  • York, Bath, Edinburgh, parts of London, Windsor, and Cambridge are renowned tourist destinations with high demand for short-term rentals.
  • These areas offer opportunities for both leisure and contractor rentals but may experience more pronounced seasonality, with peak demand during holidays, festivals, and special events.
  • Look for properties in historic city centre or picturesque neighbourhoods, offering charm, convenience, and proximity to attractions and transportation links.

Industrial Areas

Locations like Slough, Reading, and Warrington cater more to contractor guests due to their proximity to industrial zones, business parks, and corporate headquarters.
Demand may be steadier throughout the year compared to purely leisure destinations, with contractors requiring short-term accommodations for project-based work or business travel.
Consider properties near major transportation routes or industrial estates, offering accessibility, parking, and amenities for guests working in the area.

Get Informed and Get Your Let

Investing in a holiday let in the UK can be a rewarding endeavour, but success hinges on choosing the right location and property type to meet the needs of your target guests. By carefully considering factors such as usage preferences, management strategy, and guest demographics, you can make an informed decision that aligns with your investment goals. 

Whether you prefer the seasonal allure of a tourist hotspot or the steady demand of an industrial area, there are plenty of opportunities across the UK to capitalize on the thriving short-term rental market. Take your time to research

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